About Us
About Pete Oliveri: Senior Graphic Designer
Who I Am
I'm Pete Oliveri, a senior graphic designer and brand strategist with over 20 years of experience creating compelling visual identities, packaging systems, and marketing campaigns for consumer brands across diverse markets.
Based in New Jersey, I founded FreakyShoes.com in 2018 as both an editorial publication and a personal project to explore footwear design, customization technology, and consumer product trends—insights that inform my professional design work.
What I Do
My expertise spans:
- Brand Identity & Visual Systems
- Packaging Design for Consumer Products
- Digital Design & Web Experiences
- Marketing Campaigns & Advertising Creative
- Product Development & Custom Design Platforms
My Approach
I believe great design solves real business problems. Whether building brands from scratch or refreshing established identities, I focus on creating strategic, consumer-focused design that drives measurable results and authentic connections with target audiences.
Professional Background
Throughout my career, I've collaborated with brands nationwide, delivering award-winning design work across graphic design, packaging, web, and advertising. My hands-on experience with both traditional design and emerging technologies like 3D customization platforms gives me a unique perspective on modern consumer expectations.
Beyond Design
FreakyShoes.com allows me to stay deeply connected to consumer product trends, test emerging design technologies, and publish honest analysis of footwear design and performance—keeping me sharp and informed as both a designer and consumer advocate.
Let's Connect
I'm currently seeking senior design opportunities where I can contribute strategic thinking, creative execution, and two decades of consumer product expertise to a collaborative team environment.
Email: info@freakyshoes.com
Location: New Jersey, USA