The demand for Crocs is getting higher day by day, and sometimes, we feel like they will be out of stock for the rest of the season. Luckily, the brand keeps manufacturing, so you have this footwear at any time you want.
But why are Crocs so popular? According to us, the reasons are comfort, versatility, and durability. Some people have also told us that they look trendy, so they purchase them without any hesitation.
Just for you, we started researching the market trend and conducted interviews to learn all about the Crocs.
Now, it's time for you to know what makes this footwear famous and which models are the most in demand.
Key Takeaways About Crocs Popularity
- The first quarter of 2023 saw a revenue growth of 33.9% from the same period last year, reaching $884.2 million. This growth was even more significant on a constant currency basis, at 36.2%. Direct-to-consumer revenues, which include both retail and e-commerce, grew by 33.5% or 35.1% on a constant currency basis.
- As of June 30, 2023, Crocs had generated revenue of $3.89 billion in the preceding twelve months, marking a significant year-over-year growth of 36.99%. In the quarter ending June 30, 2023, the company's revenue was $1.07 billion, showing an 11.17% year-over-year growth.
- In the third quarter of 2023, Crocs reported revenues of over $1 billion, which is a 6.2% increase compared to 2022. Specifically, Crocs Brand revenues rose by 11.6%.
- In 2022, a significant portion of Crocs' sales came from North America, accounting for 61.8% of the total sales. The Asia Pacific region contributed 17.8% to the company's sales
- At the end of 2022, Crocs' gross profit was approximately 1.86 billion U.S. dollars, a significant increase from the gross profit of about 590.35 million U.S. dollars in 2014.
Why Are Crocs So Popular? (Top Reasons)
There are many reasons why Crocs are one of the most popular footwear today. It is particularly popular with Gen Zs, but people of all age groups purchase it to look stylish.
Reason #01: Comfort
Ever wonder why Crocs feel so good on your feet? It's all thanks to a special material called Croslite. We spend hours examining Croslite, and we can now finally say that it’s a foam cushion that's light as air, yet strong enough to last for ages.
That’s not it. Let us also tell you that it's also super-soft and ultra-lightweight. When you wear Crocs, the resin will adapt to the shape of your feet. This means every step you take in Crocs will feel comfortable.
So, if you're running errands, working a long shift, or just out, we recommend Crocs.
Reason #02: Versatility
Did you know Crocs were made for boating? It’s true. But now, people of all interests wear this footwear and it’s understandable why.
Crocs are super versatile.
This means you can wear them almost anywhere. Still, we’re here with some suggestions:
Casual Settings
For casual outings, Crocs are perfect. It’s because they are:
- Laid-back
- Stylish
- Comes in so many colors and designs.
For Hobbies
You can also wear Crocs to do your hobbies. We’ve seen people wearing them doing gardening or relaxing on the beach.
You might be wondering- “Why are Crocs ideal here?”
Well, because they're water-friendly and easy to clean.
Professional Environment
In more professional settings, like hospitals, Crocs are a big hit. Healthcare workers love them because they’re comfy during long shifts. Plus, they are easy to clean.
That’s not it. Crocs’ closed-toe design offers “extra” safety which is needed in medical environments.
Reason #03: Variety of Styles and Colors
One of the best things we love about Crocs is that people can buy them in many styles and colors. We remember the time when they were known for their classic clog design. With time, the brand launched footwear of different designs.
Now, their collection includes everything (from sandals and flip-flops to boots and more).
Now, let’s discuss colors.
The wide range of colors and patterns means you enjoy flexibility. Therefore, you can go as bright or as subtle as you want.
Reason #04: Customization (with Jibbitz)
Now, let’s talk about the fun part: Jibbitz. Teens particularly like them because it’s easy to personalize them. You can also make them unique just for yourself as well.
If you want customizable shoes, then you can also contact FreakyShoes.
From favorite cartoon characters to cool patterns, you can choose any design you want. Our team will then transform shoes the way you like and ship them to your doorsteps in a few days.
Reason #05: Celebrity Endorsements and Media Trends
The last main reason why Crocs have gained immense popularity is celebrity collaborations and social media. Several well-known personalities and Instagram influencers made a video about Crocs, which became an instant hit.
As a result, their followers started purchasing this footwear.
In addition to celebrity endorsements, Crocs has collaborated with various brands and artists to create limited-edition designs. We’ve observed that limited edition Crocs often sell out quickly. Plus, they also create a buzz in the fashion world.
Furthermore, Viral trends on platforms (like TikTok) also added to the popularity of this footwear.
So, for these reasons, Crocs is one of the most famous footwear brands today!
Popular Crocs To Wear (Our Picks)
Now, you know all about why Crocs are popular. But have you ever wondered which Crocs models are most in demand?
We researched the market and have shortlisted the ones that are sold the most.
Crocs Model |
Description |
Classic Clog |
Material: Made of Croslite foam for cushioned comfort. Ideal for: Casual wear, water-friendly activities. Notable Features: Ventilation ports for breathability. |
LiteRide Clog |
Material: LiteRide foam insoles for extra comfort, Croslite foam outsoles. Ideal for: Everyday wear, especially for those seeking extra comfort. Notable Features: Soft, flexible Matlite uppers. |
Bistro Clog |
Material: Croslite™ Ideal for: Healthcare and restaurant environments, non-slip tread. Notable Features: Enclosed toe design and thicker metatarsal area to help protect the foot. |
Classic Lined Clog |
Material: Croslite foam with a plush, fuzzy liner inside. Ideal for: Cooler weather or indoor use. Notable Features: Warm, fuzzy liner adds to the cushion and comfort. |
Crocband Clog |
Material: Croslite foam. Ideal for: Casual wear, with a more sporty look. Notable Features: A bold midsole stripe for a sporty look. |
That’s all about the popularity of Crocs!